Sunday, April 5, 2009

How have record companies responded?

Record companies have tried to adapt to the changing music industry in small ways. EMI, for example, recently made all their digital music Digital Rights Management (DRM) free. This means there are no longer restrictions embedded within EMI song files that limit the number of times the song can be copied, transferred to burned to CD. It also means there is no restriction on what devices will play digital music owned by EMI.

iTunes is another figure who has utilised this idea by introducing the iTunes Plus DRM-free service. iTunes now offers DRM-free songs, which cost $2.19 per track and have a higher sound quality because they are encoded at 256 kilobits per second (kbps), in contrast to tracks that do have DRM and cost $1.69, but are of lesser quality.

And, of course, labels have been offering legal download of their music that users must pay for, similarly to iTunes.

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